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Case Study Template

CASE STUDY

SHAKESPEARE
MARTINAUE

We have a 10-year PR partnership based 
on trust and outstanding results.

SHMA is a part of Ampa which is currently made up of nine different brands. We jointly developed the ‘creating conversations’ strategy, focusing on thought leadership, reactive comment, data-led stories and backlinks. A secondary objective was to increase activity from historically hard-to-reach teams, including corporate and planning.

We deliver a multifaceted communications strategy, encompassing corporate news, thought leadership, reactive comment and C-suite profiling, supplemented by content and research campaigns which deliver a high volume of regional, national, broadcast and trade media results.

MEDIA RELATIONSBROADCASTBACKLINK GENERATION

THE RESULTS

300

PIECES ANUALLY

25

NATIONAL COVERAGE

15

BROADCAST OPPORTUNITIES

48

INCREASE OF WEBSITE BACKLINKS

1

REACHED AUDIENCE

90

POSITIVE COVERAGE

“I have absolute trust in Pearl Comms. We have honest conversations about what works, what doesn’t and it genuinely feels like they are an extension of the team. Our joint strategy is proving hugely successful and I’ve adopted the same approach with other brands in Ampa.”

Emma Houghton, Head of PR at Ampa, (Shakespeare Martineau's parent company)

Sound like you?

Get in touch with the team here.