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POTTER SPACE – Digital Campaign

POTTER SPACE

BIG THINGS IN
SMALL BOXES

We began working with Potter Space in 2022 on a creative campaign to highlight research that had been conducted into the industrial and logistics sector, with a key focus on the small- to mid-box warehousing market.

We received an initial report that had been conducted in partnership with Savills, a FTSE 250 property company, and were asked to create an integrated digital campaign that was accessible to a wide audience comprising of industry experts, local authorities and the general public.

We undertook a total redesign of the report, created a stunning advert featuring a ballerina, and put together a digital plan that included social media, advertorial, thought leadership, webinars and more – gaining a spread of coverage across multiple digital channels to maximise the reach of the research.

Since its release in September 2022, the report has been downloaded over 1,000 times, generating an uplift in traffic to the Potter Space website.

DIGITAL CAMPAIGNS

THE RESULTS

75

INCREASE OF TRAFFIC TO POTTER SPACE WEBSITE

134

INCREASE IN SITE USERS

14

PIECES OF MEDIA COVERAGE

1

NATIONAL PUBLICATIONS INCLUDING THE TIMES

4

CASE STUDY VIDEOS

1

HERO ADVERT CREATED

We chose Pearl for their fantastic, creative ideas and we stick with Pearl because they also focus on getting great results. Bravo Pearl.

Alan WelsmanMarketing Lead, Potter Space

Sound like you?

Get in touch with the team here.