June 12, 2025
Marketing for purpose-driven brands
There’s no fooling your audience – especially when it comes to what you stand for as a brand.
June 5, 2025
UKREiiF: Who puts the distinctiveness into place?
Last month saw a group of us head off to UKREiiF to enjoy a jam-packed few days full of talks,…
June 5, 2025
Social housing – a sector update
‘What got us here, won’t get us ‘there’. Following a great UKREiiF session, we heard from industry leaders from across…
June 4, 2025
UKREiiF 2025: Reflections
Now the dust has settled, it’s time to look back at one of 2025’s highlights for the Pearl Comms team:…
May 27, 2025
How AI is changing content creation
There is no denying that in the last few years, AI has rapidly made a huge impact on our lives.…
May 14, 2025
YEAR EIGHT – EXCITED AND A BIT NERVOUS
Eight years… if this was a marriage (and sometimes it feels like it), I’d be getting something bronze at this…
May 8, 2025
Five steps to increasing footfall
Getting people to visit a show home or marketing suite is a critical part of the sales journey for housing…
April 28, 2025
Top take aways from McVitie’s recent media moment
Capturing the media’s attention isn’t easy, but every so often one brand just seems to get it right. Recently McVitie’s…
